Ellen – your most intimate friend

Why is pH balance so important

Because a pH-balanced vulva and vagina is the prerequisite for good intimate health!

The vulva and vagina has a natural defense that protects us against harmful bacteria and other unwanted microorganisms. This defense consists of a well-balanced ecosystem mainly consisting of good lactic acid bacteria that, by producing lactic acid, lower the pH value and thus make the environment inhospitable to harmful and unwanted bacteria. During certain phases of life, the lactic acid bacteria in the vagina and vulva can decrease in number and cause the pH balance to be disturbed, which in turn can lead to discomfort. Therefore, it is important to take care of your abdomen in a pH-balanced way.

Sustainable on the Body’s Natural Terms – Through All Life’s Phases

Ellen believes that everyone has the right to good intimate health, regardless of where they are in life. Thanks to our many years of knowledge in microbiology and women’s health, we have developed innovative and natural products that help maintain the natural pH balance in the vulva and vagina throughout life. Our products are always based on the body’s natural functions and contain no unnecessary ingredients or perfume—everything to preserve the natural pH balance and help maintain good intimate health.

Intimate care school

More than 20 years of experience and with roots in research

Ellen is the result of a collaboration between microbiologists, researchers, and gynecologists, all working together to help women maintain good intimate health.

Ellen’s journey began in the 1990s when researcher Endre Kvanta discovered a group of probiotic lactic acid bacteria naturally found in a healthy vagina, which play a vital role in maintaining a balanced vaginal flora. With the support of entrepreneurs, the concept of a probiotic menstrual product was developed to help women experiencing menstrual discomfort maintain their pH balance.

After years of research and development, the world’s first probiotic tampon was launched in the early 2000s, a product that remains one of a kind to this day. Since then, Ellen has expanded its range to include various pH-balancing intimate care products alongside the tampon.

The name Ellen

A question we’re often asked is, “Why the name Ellen?” The answer lies in the probiotic blend used in our products, called Lacto Naturel, abbreviated as LN—which, when pronounced, sounds like Ellen!

We want to talk openly about intimate health

In a survey conducted by Ellen in 2019, it was found that 78% of the women surveyed felt that there was not enough information about intimate health, and that the subject is still considered taboo. With our over 20 years of experience and knowledge of intimate health, we therefore started Ellen’s Intimate Care school – a platform where we offer easily accessible information on everything from how to take care of your vagina to facts about the most common genital complaints. With Ellen’s Intimate Care School, we want to encourage people with a vagina and vulva to get to know their intimate area and take control of their intimate health.

To our intimate care school: https://www.ellen.se/en/intimate-care-school/ellens-intimate-care-school/